AI Insights · Timothy · January 2025
Top Beauty Retail Apps in Ukraine: Q4 2024 Performance
Explore the performance trends of the top beauty retail apps in Ukraine during Q4 2024, highlighting downloads and active user metrics from Sensor Tower data.
In the fourth quarter of 2024, the beauty retail app landscape in Ukraine showcased interesting trends across leading applications on a unified platform. The data, sourced from Sensor Tower, provides insights into weekly downloads and active users.
BROCARD: доставка косметики saw a notable increase in weekly downloads, peaking at approximately 42K in early November. Active users also climbed steadily, reaching around 65K by the end of December.
EVA - мережа магазинів краси! maintained a consistent download rate, fluctuating between 14K and 21K weekly. Active users experienced a peak in mid-November at approximately 550K, closing the quarter with about 461K.
MAKEUP - Beauty without limits recorded a steady download pattern, averaging around 15K per week. Active user numbers rose gradually, reaching over 109K by the quarter's end.
PROSTOR downloads demonstrated growth, peaking mid-quarter at over 21K. Active users increased throughout the quarter, closing at approximately 53K.
Finally, Notino: profumi e cosmetici experienced a surge in downloads in mid-November, reaching over 20K. Active users consistently grew, peaking at about 162K in late December.
For more detailed insights and data, visit Sensor Tower's platform.
